According to a Bradley Corp. survey, well-maintained restrooms increase patronage. Businesses that make a point to ensure clean restrooms, may also clean up in sales. In an annual Healthy Hand Washing Survey, almost half of Americans say they will “definitely” or “probably” spend more money at a business that has clean, well-kept restrooms. In addition, nearly 60% of Americans make a conscious decision to visit a specific business because they know it has nice restrooms.
Most people believe that a restaurant that has dirty restrooms is more likely to have a dirty kitchen. Out of all facilities, restaurants and health care establishments cause Americans the most concern about workers not washing their hands.
Dirty Restroom = Loss of Customers
When businesses let the restroom maintenance slip, they are at a high risk of losing customers, therefore jeopardizing sales. More than half of American’s said they are unlikely to return to a business after experiencing a poorly maintained restroom. Others spend their time complaining to management, a friend, or leave right away without completing their business.
More than 70% of Americans have reported an unpleasant restroom experience. That number has steadily increased over the last few years. Commonly “unpleasant” experiences include: Toilet clogged or not flushed, toilet paper dispenser empty or jammed, unpleasant smells, and overall appearance is old, dirty or unkempt.